Owing to the country's significant wealth, doing business in Austria is an attractive proposition. Though Austria has a small population and little in the way of natural resources, the country has one of the highest GDPs in the world and Austrians enjoy one of the highest standards of living in Europe.

Austria is perfectly located to take advantage of the development and enlargement of the EU. In addition, Austria has the highly developed infrastructure needed to act as a bridge between Eastern and Western Europe.

Fast facts

Business hours

Mondays to Fridays 8am to 5pm, with an hour-long lunch break.

Business language

While German is the official language in Austria, English is widely spoken in business circles.


Formal and conservative, with dark-coloured business suits being the norm for both men and women.


Not necessary in business but expected if invited into a colleague's home, flowers or chocolate will suffice.


When meeting business colleagues, a formal handshake is appropriate at the beginning and end of the business proceedings.

Gender equality

Women are underrepresented in leadership positions in Austria. Businesswomen visiting Austria, however, can expect to be treated with a great deal of professional respect.

Business culture in Austria

Austrians take a formal and conservative approach to doing business. There is a definite hierarchical approach, with respect being granted to those in senior positions, particularly those who have high qualifications and many years of experience. Being organised, neat and respectful of the time of colleagues will go a long way towards ensuring a positive outcome.


Senior management figures in Austria tend to be less open to group decision-making than in countries where a more inclusive approach is used. Management will often give direct orders to their subordinates who will then be expected to deliver on those instructions without question. Business culture in Austria is not very consensus-driven and managers are expected to be experts in their field – they are therefore considered to be in a position to make decisions alone without needing to consult their colleagues.


There is a somewhat old-fashioned sense of politeness and courtesy in the Austrian workplace. While senior managers hold most of the power within an organisation, they will rarely act in a tyrannical way. In fact, managers work hard to create a comfortable workplace. Keeping all the workers on their side is a priority. In order to maintain a respectful work environment, any form of correspondence, such as emails or memos, should convey a formal tone.


On a higher level, Austrian business culture prides itself on the concept of Sozialpartnerschaft, or social partnership, which promotes cooperation and dialogue in matters relating to industrial relations. It is important to work closely and cooperate with business partners and Austrian subsidiary companies.

Dos and don’ts of business in Austria

  • Do come to meetings well prepared; this means bringing supplementary materials for all parties

  • Don’t arrive late to a business meeting in Austria, as it is seen as unprofessional

  • Do dress formally for business meetings in Austria

  • Do address people by their titles such as Herr (Mr), Frau (Mrs) or Fräulein (Miss), or in the case of senior management, by their academic or professional titles

  • Don’t assume that Austrians are like Germans. While they speak German, Austria is a country with a great sense of history and a unique culture.

Expat Health Insurance

Cigna Health Insurance

Cigna Global Health Insurance.

Medical insurance specifically designed for expats. With Cigna, you won't have to rely on foreign public health care systems, which may not meet your needs. Cigna allows you to speak to a doctor on demand, for consultations or instant advice, wherever you are in the world. They also offer full cancer care across all levels of cover, and settle the cost of treatments directly with the provider.

Get a quote from Cigna Global - 20% off

Moving Internationally?

Sirelo logo

International Movers. Get Quotes. Compare Prices.

Sirelo has a network of more than 500 international removal companies that can move your furniture and possessions to your new home. By filling in a form, you’ll get up to 5 quotes from recommended movers. This service is free of charge and will help you select an international moving company that suits your needs and budget.

Get your free no-obligation quotes from select removal companies now!